Up close and personal – Bringing the Business Cloud to your Desktop

All good things come in threes. I had the pleasure of announcing an “amazing thing” at this year’s Fujitsu Forum for the third time in a row. We call that thing the Fujitsu Personal Cloud and it will be available soon. What’s so amazing about it? Well, the Fujitsu Personal Cloud completes our cloud lineup and it has been designed especially for you, the user.


Let’s start at the beginning. As we were designing our cloud solution, our first goal was to create a new way to deliver and purchase software. We were aware that IaaS was an evolution, but we knew that mobility, combined with SaaS, would be a revolution. Why was that? Customers were tired of expensive, inflexible license contracts and yearly maintenance fees. They needed an easy and predictive model that would accommodate them as their business changed. That’s why we wanted to build an open-cloud ecosystem with partners who provided real cloud software, minus licenses or other lock-ins. We said we wanted to come up with an App Store for business customers and we did. We said that we wanted to add our partner network to this ecosystem – and we did. And as the traditional internet is rapidly changing from desktop browser consumption to mobile browser consumption, customers want to access and interact with their apps and data wherever they are.

Our second goal was to provide an ecosystem that allows customers to address specific business challenges with a fully flexible subscription model, but devoid of licenses or maintenance fees. We wanted a business model without any upfront investment. Moreover, we wanted an ecosystem that even lets users integrate their existing legacy enterprise applications and gives them control over which users could access which apps via a full-featured control panel. We said that we would add complete vertical solutions and that is exactly what we are doing right now with some great new apps in our Fujitsu Cloud Store.

Last, but not least, we want to make it a great experience for you personally. We want end users to be able to access their business apps wherever they are, from whatever device they are using, regardless of whether the app is legacy or a new SaaS. We want to bring together the best of the business and the enterprise cloud – and we are doing it. The new Fujitsu Personal Cloud combines it all in user-centric fashion. Users can access any subscription application via HTML5 protocol, independent of platform. The Web desktop also comes with basic productivity and collaboration features so no licenses are necessary, if users do not require a full set of classic office applications. What’s more, our Personal Cloud is not only user-centric; it is secure, reliable and fully flexible for data storage and applications.

We will conduct an internal pilot effective immediately and we expect to see results early in 2013. We will let you know sometime in the first quarter of 2013 when the Fujitsu Personal Cloud will be available.

So what should you do in the meantime?

Get in touch with us! We appreciate your feedback and we want to discuss the Fujitsu Personal Cloud with you.


So stay tuned and let’s talk.

André Kiehne

Author: Andre Kiehne

Director Solution Sales, Microsoft Germany GmbH

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